The Small Fortune — a fortune cookie with the newsletter's name on the slip

You've made a small fortune.

Unfortunately, your first million didn't come with an instruction manual.

The advice that got you here — max the 401(k), buy the index, pay down the mortgage — stops working somewhere around your first million. Above that, the questions change, the strategies change, the access changes — everything changes. Nobody tells you this.

Free, weekly, unsubscribe anytime. No AUM pitch, ever.
The advice desert

Too rich for beginner advice. Too "poor" for a family office.

The internet teaches people to get out of debt. Private banks want $10 million. In between sits an advice desert — millions of households with one to five million, still Googling at midnight, wondering what they're missing.

You could hand it all to an advisor for 1% a year — $20,000+ annually on a $2M portfolio, often for advice you could execute yourself. Or keep winging it and hope the gaps never cost you.

There's a third option: learn how family offices actually run money, and run yours the same way. That's this newsletter.

The syllabus

27 things nobody tells you when you cross $1M.

The umbrella policy you don't have. The beneficiary form that overrides your will. The five-figure tax mistake hiding in which accounts hold which assets. The liquid-net-worth number that explains why you don't feel rich. That's the roadmap — each one becomes an issue, decoded properly, one week at a time.

The Small Fortune Checklist

A few from the list:

  • Get an umbrella policy — probably $2–5M of it
  • Your 401(k) beneficiary overrides your will
  • Asset location is a five-figure decision now
  • You're probably an accredited investor. That's access, not obligation
  • Compute your liquid net worth — the honest number
  • + 22 more
What you get

The family office playbook, decoded for the rest of us.

No. 1

One issue a week

A single decision, explained like a smart friend who's already done it — insurance, trusts, taxes, private markets, escaping the grind.

No. 2

Strategies, not just checklists

The structures, tax plays, and investment access the ultra-wealthy's staff handles automatically — decoded into moves you can actually run.

No. 3

No AUM pitch, ever

This newsletter is free, and we're not advisors in disguise. Nobody here wants 1% of your portfolio — that's the point of the whole thing.

Why this exists
"At some point, the money advice I could find stopped matching the money questions I had. Everything online is either 'pay off your credit cards' or 'how billionaires structure their trusts.' Nothing in between — and the in-between is where most of the real decisions live. The Small Fortune is the manual I went looking for and couldn't find, so I'm writing it."